Wednesday 12 April 2017

Jai Jai launch

Though it seems like an age ago now, it was less than two weeks ago that my friend Jai Thorn launched his fashion-art label Jai Jai at an evening event in The Chocolate Factory, Dublin. Jai's exhibit was a tactile mix of organic matter and living material. 


Despite the use of a male and female model, the garments themselves are conceived as "gender non-specific" and the models are perceived as vehicles for the movement of the garments; the choreography of the interaction between materials is paramount.


While the guests were invited to wander the space throughout the event, one looked at the still environments as sculpures most clearly during periods of time when the models were absent from the space. 

During the first presentation, the individual models slowly moved around the warehouse space, interacting with the sculptural materials throughout,


 After an interval, in a second presentation, the models reappeared in different garments. There was a heightened sense of change as there was more interaction with each other while the models continued to visually and psychically explore the materials of the environment-sculptures.




Even while the sculptures were still, one always had a sense of movement because of dynamic forms and the use of living material -- soil and plants.




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